In 2004, Nadiya Ltd was a young company, with a fast-growing corporate gifts and hospitality business focussed on markets in the Middle East.
Nadiya contracted a Dubai based marketing consultancy to develop a premium branding system and help take Nadiya into the FMCG retail sector.
They developed a brand story for their brand launch. The Nadiya brand celebrates traditional Arabian culture and hospitality, with a contemporary twist.
Then they defined their brand experience for their brand launch – Nadiya hospitality is always the talk of the town.
Tenzing Marketing Consultancy then worked with them on Pack Design. The Nadiya logo conveys a stylish and relaxed mood and their elegantly designed packs promise tasty treats within.
Finally Tenzing worked with Nadiya to design and deploy a sustainable and cost effective adverstising campaign that still provides a strong return on investment. Nadiya advertising has always communicated the brand heritage and exclusivity.
Six years later, Nadiya is the leading retail brand in the Middle East, continues to thrive in servicing the Gulf’s five star hotels and corporate gifting sectors.
Tenzing Marketing Consultancy based in Dubai that work with small and medium sized companies to help their brands perform better.