Digital Advertising – Are You Aware of New Regulations?

On 1st March, the Advertising Standards Agency (ASA) extended its CAP Code to regulate non-paid for online marketing communications. This covers a company’s websites and other websites, such as Facebook and Twitter, where a company’s marketing messages are being communicated. The ASA already has the power to regulate paid-for online advertising such as banner ads, [...]

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SEO – Social Media

A new form of website promotion comes from the mushrooming field of social media, in which people are encouraged to interact and respond to each other’s blog postings and comments. You should be aware of four types of social media: (1) blogs, (2) social networking sites, (3) social bookmarking sites, and (4) forums. Don’t be [...]

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30 Examples of Attractive Navigation

Web designers always have to strike a balance between usability and visual appeal when designing a website. Without this balance, a website might be nice to look at or difficult to navigate. Or, it might be easy to navigate, but not easy on the eyes. With this in mind, balancing attractive navigation with usability does [...]

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Genus Tweet

7-Types of Twitter-ers 1. The link pirate Spend the majority of your tweets dropping links to other people’s stuff. Combine this with a retweet, and you are off to a good start. i.e. Retweet someone else’s link. Continually. This results in exposure to the original tweeter (who will thank you for exposing them) – and [...]

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